The business of free

The Free Stamp sculpture, created by Claes Oldenburg and Coosje van Bruggen, has intrigued visitors at its location in Willard Park in Cleveland Ohio since 1991   Historically the strategy of giving freebies to gain market share is as old as the free market. For example, the freemium price strategy used nowadays by several digital […]

The imminent shakeout on continuing education

“Why not give students a chance to show what parts they know, and learn the parts they don’t?” Bill Gates #MyIndustry Continuing education using classrooms and charging high enrollment fees is (almost) finished. There is a change underway that will transform the model for continuing education services from complicated, expensive, inconvenient and hard to find […]